From Harvard Business Review, October 31, 2018
By Scott Falk, MD, Director of Performance Improvement, Quality and Safety; and Associate Professor of Anesthesiology and Critical Care, Penn Medicine (University of Pennsylvania Health System), Physician Advisor, Lumere; John Cherf, MD, MPH, MBA, Chief of Orthopedic Surgery, Advocate Illinois Masonic Medical Center (Advocate Aurora Health) and Chief Medical Officer, Lumere; and Julie Schulz, MD, MPH, Physician Advisor, Lumere
We recently conducted an in-depth study at Lumere to gain insight into physicians’ perceptions of clinical variation and the factors influencing their choices of drugs and devices. Based on a survey of 276 physicians, our study results show that it’s necessary to consistently and frequently share cost data and clinical evidence with physicians, regardless of whether they’re affiliated with or directly employed by a hospital. This empowers physicians to support the quality and cost goals inherent in a health system’s value-based care model. Below, we offer three recommendations for health systems looking to do this.